Robin Landa is a distinguished professor at Kean University USA and a globally recognized ideation expert. She is a well-known “creativity guru” and a best-selling author of books on creativity, design, and advertising, including The New Art of Ideas: Unlock Your Creative Potential.
The 3 G’s: Goal, Gap, Gain
1. Stimulate your curiosity with questions like: “What if?” and “If only”
2. Use the 3 G’s and write down your ideas
3. Let them incubate
4. Ways to let your mind wander: take a walk, sit on a bench, talk with a friend, videotape yourself
5. Choose who you share your ideas with carefully
6. Be a mindful and attentive listener – observe multiple perspectives
7. If worthwhile ideas aren't flowing – it’s probably not you, but the system you are using (give the 3G's a try)!
Connect with Robin
Learn more and get your book there: https://www.robinlanda.com
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